The app is now available to download, free of charge from the various app stores. This is a soft launch for the app. There is more to come, but any use you can make of the app will help generate data.
It is called Encounter (Nature).
It is a useful companion piece to her recent book 'Homecoming'.
As Melissa said in a recent email to those involved in the testing:
It’s not perfect. We still need to build the search function (weirdly, far more complicated – and expensive – than you’d think); there are some UX (user experience) niggles I am itching to improve; we need to build relationships with nature charities and environmental NGOs so that we can feature their content; and it’ll take a while until the nature tips and information it contains can be properly targeted to users by location: we need to wait for good numbers of people to tag the things they see before we can start turning that data into useful content. But I think we’ve made a really good start, and I hope you’ll stick with us as the app grows and improves, bit by bit.This is Encounter’s ‘soft launch’. We hope to build our user base over the winter, ahead of its formal launch in April. That’s when we’ll be trying to get press coverage: when Christmas is over, spring is happening, and people are going outdoors again. I’d be very grateful for any help with that when the time comes.
For now, please download the app, play around with it and most of all, enjoy using it: that’s what it’s for!
I built it to help people notice nature, and to get into the habit of jotting down the things they encounter. The benefits that flow from that simple habit are hard to overestimate: both to us, as humans, and to the natural world itself.
