Tuesday 19 September 2023

#95: National Trust report on people and nature


The National Trust has recently released a report on the relationship between people and nature, in association with the University of Derby.

It is worth exploring to see some recommendations for how we might strengthen the relationship betwen people and nature.

Noticing Nature is the first stage.


You can also search the hashtag #Everyoneneedsnature


The report reveals that ‘noticing nature’, or simple everyday interactions with nature, were the most closely linked to conservation action. The most important interactions were:
  • Watching wildlife (for example birdwatching)
  • Listening to birdsong
  • Smelling wild flowers
  • Taking a photo/drawing or painting a picture of a view, plant, flower or animal
  • Taking time to notice butterflies and/or bees
  • Watching the sunrise
  • Watching clouds.

‘Nature connectedness’ was also a key factor in conservation action. Reading and talking about nature, environmental behaviours, levels of concern, and knowledge of nature also helped explain conservation behaviours.

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